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Zodiak Advertising


Zodiak Advertising is an independent publisher trading desk.


For its launch in the UK Loudmouth was briefed to design, build and launch a website and to grow traffic, SEO and engagement through social, earned and owned content.


Loudmouth planned and developed the site from the ground up  - from how it integrated with the wider marketing and social media programme to content strategy, information architecture and look and feel.


In a 3 month period, the project delivered the following results:


- A low cost and highly effective corporate website positioning Zodiak as a key part of the online advertising industry.


- Zodiak website ranked top of Google listing for all top search terms


-7 out of 10 Google listings were from earned media


- Over 20 pieces of coverage in key titles; The Drum, Wall Blog, iMedia Connection.





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